Stay up to date on the latest digital marketing trends and news.

Google is replacing the well-known Google Guaranteed badge with a new designation called Google Verified. This update changes how businesses appear in Google Local Services Ads (LSAs) and affects
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Discover how to leverage Google Ads to attract new clients and grow your plumbing business with this comprehensive guide
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Learn how to effectively set up and manage Google Ads for electricians
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Learn how to effectively use Google Ads to boost your HVAC business
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Learn how to harness the power of Chat GPT to effortlessly generate authentic, engaging content that reads like it was written by a real person.
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Learn about 8 of the Best & Free SEO Tools that can enhance your website's visibility and improve your search engine rankings.
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Boost your website's SEO with essential techniques and tools. Learn how to manage technical SEO errors, optimize page speed with Google's PageSpeed Insights, handle redirects effectively, tackle duplicate content with SEMrush, and correctly use robots.txt files. Improve your search engine rankings by addressing these key factors efficiently.

Google Local Services Ads (LSAs) are a highly effective advertising tool for professionals like electricians, HVAC experts, plumbers, and contractors, designed specifically to connect local businesses with potential customers in their area.
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Learn the basics of ABM and how you can use it to foster meaningful connections with key accounts by delivering personalized and valuable content.
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Understanding the structure of your website—its architecture—is crucial for SEO success. In our latest blog post, we delve into the nuances of website architecture and its significant impact on your site's visibility in search engine results. Learn how effectively linking your pages not only enhances user navigation but also boosts your SEO by distributing "link equity" throughout your site.